Privacy Policy and SMS Terms
Strand Rituals is building an app that helps you track the habits behind your hair. This page explains what we collect on this website, why, and the choices you have. The short version: we collect only what we need to tell you when we launch, and we never sell your information.
What we collect
- Your email address or phone number, whichever you choose when you join the waitlist.
- If you sign up by text: a record of your consent, including the date, time and the exact wording you agreed to.
- Basic technical details your browser sends to any website, such as the page you signed up from. Our hosting provider may keep standard server logs for security.
We do not ask for your name, location, or any hair or health details when you join the waitlist.
How we use it
- To send waitlist updates, launch news, and an optional survey about your hair routine.
- To keep a record of your consent and honor opt-outs.
- To protect the site against spam and abuse.
Who we share it with
We do not sell, rent or trade your information. We only share it with service providers that help us run the waitlist, and only so they can do that job:
- Google, which stores the waitlist.
- Vercel, which hosts this website.
- An email or text messaging provider, once we start sending messages.
We may also disclose information if the law requires it.
Consumer health data
Information about hair shedding, thinning, scalp conditions or supplements can count as consumer health data under laws such as Washington's My Health My Data Act. We treat it carefully:
- We do not collect it when you join the waitlist.
- Our survey is optional. It may ask about your hair, habits and routines. You can skip any question, and answers are used only to decide what to build.
- We never sell consumer health data, and we will not share it with anyone except the service providers above without your consent.
- You can ask us to show you, or to delete, any consumer health data we hold about you, and you can withdraw your consent at any time.
SMS Terms
Program: Strand Rituals waitlist updates.
What you'll get: recurring automated marketing texts about our launch, early access and an optional survey, about one message a week.
Consent: you only get texts if you tick the consent box and enter your number. Consent is not a condition of any purchase.
Cost: message and data rates may apply. Message frequency varies.
Opt out: reply STOP at any time to cancel. You'll get one confirmation text, then no more.
Help: reply HELP, or contact us using the details below.
Carriers are not liable for delayed or undelivered messages.
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent are never shared with any third party, except the messaging provider that delivers our texts.
Your choices
- Unsubscribe from emails with the link in any email.
- Stop texts by replying STOP.
- Ask us to access, correct or delete your information by contacting us. We respond within 45 days.
How long we keep it
We keep your contact details while the waitlist is active and until you unsubscribe or ask us to delete them. Consent records may be kept longer where the law requires proof of consent.
Children
The waitlist is not meant for anyone under 13, and text messages are only for people 18 or older. We do not knowingly collect information from children.
Not medical advice
Strand Rituals tracks habits. It is not a medical service and does not diagnose or treat any condition. For sudden or heavy hair loss, see a dermatologist.
Changes
If we change this policy, we'll update the date at the top. If a change affects how we use information you already gave us, we'll ask for your consent first.
Contact
Questions or requests: send us a message on Instagram at @strandrituals_.
Strand Rituals